Case Study
Sunrise Family Medical Centre
A patient-first medical centre website with online booking integration, doctor profiles, and health resource pages - designed for trust and accessibility.
Overview
About Sunrise Family Medical Centre
A patient-first medical centre website with online booking integration, doctor profiles, and health resource pages - designed for trust and accessibility.
Services Delivered
70%
Online Bookings
45%
Phone Enquiries Down
12
Doctor Profiles
96%
Patient Satisfaction
The Challenge
What Sunrise Family Medical Centre needed
Sunrise Family Medical Centre serves a diverse community and needed a website that catered to patients of all ages and backgrounds. Their old site lacked online booking, had no doctor profiles, and didn't communicate the breadth of services offered - from general practice to allied health and specialist clinics.
Strategy & Approach
How we approached it
We built a clean, accessible WordPress site with a prominent online booking widget, comprehensive doctor profiles with availability indicators, and service pages covering every aspect of the practice. The site was designed with WCAG AA accessibility standards and includes multilingual support for the centre's diverse patient base.
Key Features
What we built for Sunrise Family Medical Centre
Online Booking Integration
Real-time appointment booking integrated with the practice management system, showing available slots by doctor and service type.
Doctor Profiles
Comprehensive practitioner pages with qualifications, languages spoken, areas of interest, and current availability status.
Health Resources
A library of patient health articles, preventive care guides, and seasonal health alerts to educate and engage the community.
"The website has changed how our patients interact with us. Online bookings now account for the majority of our appointments - it's been transformative."
The Results
What changed for Sunrise Family Medical Centre
Online bookings through the website became the primary appointment channel within two months of launch. The doctor profiles helped patients choose practitioners based on specialisation and availability, reducing reception workload and improving patient satisfaction.
Industry Expertise
Healthcare & Medical web design & development
We design and develop patient-first websites for Melbourne clinics and medical practices: accessible, AHPRA-aware, and built to turn the search, the referral check and the after-hours visit into a booked appointment.
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